Watch as Kim Karr emphasizes the importance in communicating with your athletes and parents that their posts on social media represent their life resume. Colleges and athletic departments are checking potential recruits' and applicants' social media sites for negative posts that can impact the student's recruitment. This situation not only impacts the student but the school as well.
More from ADInsider View all from ADInsider

Send Your Athletes Out with a Bang – John Sgromolo, CAA – St. Johns Country Day School (FL)

Building a Culture for the Coaches with Arlisa Williams – District of Columbia International School (DC)

Developing Female Athletes as Future Leaders with Rebecca Moe – University Preparatory Academy (WA)
